It runs your ads and store operations 24/7 — monitors inventory, detects fraud, manages Meta and Google campaigns, TikTok and analyzes your customers. Every morning, or every hour — it sends one Slack message with everything that happened and the actions it wants to take. You approve or skip. It executes.
Ad Agent is the full Muze platform in Slack — message it to create campaigns, generate creative, get AI CMO strategy, optimize spend. Five store agents run in parallel, executing overnight: pausing ads on stockouts, holding fraud orders, calculating true margins. Morning Commander pulls everything together. One briefing. You approve the edge cases. Everything else is already done.
Pauses your ads before you run out of stock. Predicts stockout dates from sell-through velocity. Flags dead stock. Acts before you have to think about it.
Holds the fraud orders before they ship. Scores every order across 7 risk signals. High-risk orders are held automatically, pending your review. Low-risk orders sail through.
Catches discounts eating your margin. Calculates true contribution margin per unit — COGS, shipping, fees, ad spend, returns. Flags before you've lost money you didn't know about.
Ran your campaigns while you slept. The full Muze platform in Slack — create, optimize, scale, generate creative, get strategy. Message it any time. It executes.
Tagged your best customers and built the lookalike. 8-tier segmentation auto-applied in Shopify. VIPs identified and sent to Meta for lookalike creation — without you asking.
Had everything ready when you woke up. Coordinates all five agents, cross-references their findings, delivers one briefing with Approve/Skip buttons. Executes what you approve immediately.
Ad Agent is the full Muze platform in Slack — create campaigns, generate creative, get AI CMO strategy, optimize spend. Five store agents run in parallel, each monitoring a different part of your business 24/7. Morning Commander coordinates them all and delivers one briefing with actions in order of urgency, every morning.
The orchestrator. Collects reports from all 5 agents, cross-references signals, detects conflicts, and delivers one prioritized briefing to Slack every morning with Approve/Skip buttons.
Predicts stockouts before they happen. Calculates sell-through velocity over 7 and 30-day windows. Flags dead stock. Sends signals to Ad Agent to stop spending on out-of-stock variants.
Scores every order across 7 fraud signals. Monitors fulfillment against your SLA. Tracks return rates per variant. Tags high-returner customers in Shopify automatically.
Calculates true contribution margin per product. Monitors every active discount. Enforces margin floors. Detects discount stacking. Sends negative-margin signals to Ad Agent.
This is Muze, in Slack. Create Meta and Google campaigns. Generate AI creative. Auto-pause losers, scale winners. Analyze creative frame-by-frame. Get true ROAS reconciled against actual Shopify revenue. Everything you can do in the Muze dashboard — from a Slack message, any time.
8-tier customer segmentation auto-applied in Shopify. LTV analytics by acquisition source. Gateway product analysis. Sends high-LTV audience signals to Ad Agent for lookalike creation.
Connect your Shopify store, Meta Ads, and Google Ads accounts. Add the Muze Agents bot to your Slack workspace. Six dedicated channels are created automatically. Your first morning briefing arrives tomorrow.
Start your free pilot"We connected Muze Agents to our Shopify store and ad accounts. By the end of the first week, it had flagged a stockout we were actively scaling ads for, caught two fraud orders, and identified that our best-performing Meta campaign was driving our highest-return customers. We had no idea."
-- heyNoah.ai, D2C brand
Done. Paused Meta ads on SKU-42 (2 days to stockout). Held 2 fraud orders. Scaled Google Search +30% (ROAS 5.4x). Tagged 47 VIPs, lookalike sent to Meta. 1 item needs your call.
Every action goes through an approval queue. You see what the agent wants to do and why. Nothing happens without your permission.
Enable auto-rules for actions you trust. Muze learns your patterns and suggests rules based on your approval history.
One is the full Muze ad platform in Slack. Five monitor your store operations continuously. Morning Commander coordinates all six, cross-references their findings, and delivers one prioritized briefing every morning. They execute the actions you approve — and learn from your patterns over time.
The orchestrator. Every morning, Morning Commander collects reports from all five specialist agents, cross-references their findings, detects when signals conflict, and delivers a single prioritized briefing to Slack with Approve/Skip buttons. Executes approved actions immediately.
"Inventory stockout + active Meta campaign on that SKU → Pause the ad? High-LTV segment identified + no lookalike running → Launch lookalike?"
Get startedTracks every product variant continuously. Calculates sell-through velocity over 7 and 30-day windows. Predicts stockout dates based on current velocity and reorder lead time. Auto-tags products in Shopify. Sends real-time signals to Ad Agent to stop spending on out-of-stock variants.
"Blue Linen Dress: 8 units left, selling 4/day. Stockout in 2 days. I've flagged the active Meta campaign for this variant."
Get startedScores every order across 7 risk signals: address mismatch, high-value new customer, multiple orders same IP, velocity spikes, forwarding addresses, high-risk geographies, billing/shipping country mismatch. Auto-holds high-risk orders. Tracks return rates at the variant level and feeds return costs into the Pricing Agent.
"2 fraud orders held (billing/shipping country mismatch). Oversized Hoodie return rate spiked to 22% — 80% from Meta DPA campaign. Sizing issue."
Get startedCalculates true contribution margin per unit: revenue minus COGS, shipping, Shopify transaction fees, payment processing, attributed ad spend, and return costs. Monitors every active discount. Enforces margin floors. Detects discount stacking. Sends negative-margin signals to Ad Agent.
"Sneakers: $8,200 revenue. True margin after all costs: $2,230 at 27%. Accessories: negative contribution margin after ad spend. Sending stop signal to Ad Agent."
Get startedThis is Muze, running in Slack. Not a connector. Not a bridge. The entire Muze ad platform — campaign creation, AI creative generation, frame-by-frame creative intelligence, auto-optimization, AI CMO strategy, budget management — accessible from any Slack message, any time. It also runs on schedule: analyzing performance, reconciling true ROAS against actual Shopify orders, detecting creative fatigue, and acting on signals from all other agents. Everything you can do in the Muze dashboard, you can do here — without opening a browser.
"Launch a Meta campaign for this product. Scale the top 3 Google search ads. Pause everything with ROAS below 2x. What's my true blended ROAS after returns?" — all from Slack.
Get startedAutomatically segments your entire customer base into 8 tiers: VIP, At-Risk VIP, At-Risk Repeat, High Returner, Repeat Buyer, New Customer, One-Time Buyer, Inactive. Calculates historical and predictive LTV. Identifies which first-purchase products lead to highest LTV customers. Sends high-LTV audience signals to Ad Agent.
"Highest-LTV customers come from Meta LAL3 and Google brand search. PMax broad match customers buy once and never return. Sending segment to Ad Agent for lookalike creation."
Get startedGeneral-purpose AI agents are built for one person, one session. Close the tab and they stop. They don't run at 6am while you're asleep. They don't coordinate with five other agents. They don't remember what you approved last Tuesday.
| Generic AI Agents | Muze Agents | |
|---|---|---|
| Runs continuously | No — needs a human to start | Yes — scheduled 24/7 |
| Team-wide | No — one user, one session | Yes — shared Slack channels |
| Shopify-native | No — generic tools | Yes — built for Shopify |
| Cross-agent intelligence | No — single agent | Yes — 6 agents share signals |
| Self-improving | No — same behavior forever | Yes — learns from your approvals |
| Create new agents | No | Yes — by conversation in Slack |
| Data stays in your environment | Varies — often external APIs | Yes — Shopify + Supabase only |
Every agent runs on a schedule you control. Default is a daily briefing each morning. But you can run hourly inventory alerts during a flash sale, ad performance checks every 4 hours during a launch weekend, or trigger any agent on demand — just message it in Slack and it replies in the thread immediately.
Morning briefing arrives every day, automatically. No setup needed.
Hourly, every few hours, custom cron schedule — you set it per agent.
Message any agent in Slack. It runs immediately and replies in the thread.
Ask Morning Commander for a complete status anytime — not just at 8am.
Hourly inventory and ad alerts during high-volume events. Never miss a stockout mid-sale.
Don't wait for the next scheduled run. Trigger any agent on demand and get results in seconds.
Every approval and skip is tracked. After consistent patterns — 80%+ approval rate on the same action type, 3 or more times — the system surfaces an auto-rule suggestion in plain English. One click and that decision runs automatically. You keep full control: auto-rules can be paused, adjusted, or deleted at any time.
Tracks every approval and skip across all agents. Identifies when you consistently say yes to the same action type.
Surfaces suggestions in plain English: "You always pause Meta spend when stock drops below 10 units. Want me to do this automatically?"
Every auto-rule action is logged with timestamp, trigger condition, and outcome. Review or roll back anything at any time.
Auto-rules handle routine decisions silently. Exceptions surface in the briefing. Pause, adjust, or delete any rule instantly.
| Platform | What it connects |
|---|---|
| Shopify | Full read/write: products, orders, customers, inventory, tags, fulfillment |
| Meta Ads | Campaign performance, creative analysis, ad pause/resume |
| Google Ads | Campaign performance, budget management |
| Slack | Daily briefings, real-time alerts, one-click approvals, on-demand triggers |
Free 30-day pilot for qualified brands.
15 minutes. Connect your Shopify store, Meta Ads, and Google Ads accounts. Add our Slack bot. Your AI employee starts working immediately and your first store briefing arrives the next morning.
Meta: image ads, video ads, UGC ads, carousel ads, and dynamic product ads. Google: Performance Max, Search, Shopping, YouTube, and image ads. We also manage your Google Merchant Center feed.
Inventory Manager tracks stock levels, predicts stockouts, and auto-tags products. Order Ops scores orders for fraud, monitors fulfillment SLAs, and tracks return patterns by variant. Pricing Agent monitors contribution margins and discount health. Customer Intelligence segments your customer base and calculates LTV. Ad Agent is the full Muze platform in Slack — it creates campaigns, generates creative, auto-optimizes spend, and reconciles true ROAS against actual Shopify orders. Every write action requires your approval by default.
Every action goes through an approval queue. You see exactly what the agent wants to do and why. You tap Approve or Skip. Nothing happens without your permission until you explicitly enable auto-rules.
Sidekick is a reactive assistant inside Shopify admin. It can't see your ad accounts. Muze is proactive -- it works overnight, manages ads across Meta and Google, connects ad performance to store operations, and delivers a briefing before you've had coffee.
They show you dashboards. Muze takes action. They tell you your ROAS. Muze tells you your true ROAS after returns, identifies which campaign is driving those returns, and reduces spend on it. They don't manage your ads. Muze runs your ads AND analyzes your store.
Yes. Describe what you want in Slack. The system walks you through a 5-step conversation — what to monitor, what tools it needs, when to run, which channel to post to — and creates it. No code. No engineers. Any business logic you can describe in plain English, Muze can monitor and act on.
Yes. Every agent runs on a configurable schedule. The default is a daily morning briefing, but you can set hourly checks, custom cron schedules, or run any agent on demand — just message it in Slack and it runs immediately and replies in the thread.
Muze Employee works as a standalone ad manager. You can use Meta and Google ad management without enabling store agents. But the real value is connecting both -- when a product is low stock, ad spend reduces automatically.
All credentials are encrypted at rest. All communication happens over HTTPS. We don't store your customer data beyond what's needed for analysis. You can disconnect at any time and all your data is deleted.
